The Swedish company SmellWell was founded with a clear idea and vision – to create a product that is easy to use, effective, and solves the eternal problem of most athletes, which is damp and smelly shoes and sports equipment. It offers a natural and effective solution for moisture absorption and odor elimination. Two years of testing and development, which started with a pair of football boots, culminated in 2014 with the product launch on the Swedish market, and to this day, they can be purchased almost everywhere in the world. SmellWell has undergone the toughest possible testing by many sports teams, Olympians, and professionals and passed the tests with flying colors.
One of the main components of SmellWell is activated charcoal, which has been used for hundreds of years as a natural way to clean and filter water and air. The deodorizer uses activated charcoal made from bamboo, which has a larger surface area and is therefore better suited for absorbing moisture and neutralizing odors. Bamboo is also suitable from an ecological and sustainable development perspective because it grows very quickly, so its harvesting does not limit further growth. In addition to bamboo charcoal, SmellWell also contains salts and minerals with strong hygroscopic properties, which allow the pouches to absorb moisture even better. None of this is visible from the outside. Everything is enclosed in a microfiber bag, which is dyed with environmentally friendly colors. It works like a membrane by holding all the components but allowing moisture transfer from the shoe or sports equipment into the pouch.
Suitable not only for shoes
The flexibility of the SmellWell pouch allows it to be used practically for everything that is difficult to wash in a washing machine and tends to smell after a while of use. The most common use is for shoes, sports equipment, gloves, backpacks, but it works just as well in gym lockers or in the car interior not only as an odor and moisture absorber but also as a freshener for the surrounding space.
SmellWell pouches do not work just by covering up the smell with a nice scent. They help prevent the growth of bacteria that actually cause the odor. They do this by absorbing moisture from shoes or sports equipment, which creates an ideal environment for bacteria to thrive. Simply insert the pouches into shoes or sports equipment and let them work for a certain time, such as overnight. The shelf life of the pouches is up to 6 months after being removed from the bag.
- The manufacturer SmellWell offers a choice of scented pouches (Active collection) and unscented pouches (Sensitive collection), which are suitable for people who are sensitive or allergic to perfumes.
- Active collection pouches absorb moisture, reduce odor, and leave a fresh scent.
- Sensitive collection pouches absorb moisture and reduce odor.
- Active XL and Sensitive XL collection pouches are suitable for larger shoes, ski boots, and sports equipment, or anywhere smaller pouches cannot handle excessive amounts of odor and moisture.
